1. Introduction Datablaze and the "Datablaze: A/B Testing Copilot" Shopify app ("we", "our", "us") is committed to protecting the privacy of merchants who use our Shopify app. This policy explains what data we collect, how we use it, and your rights.

2. Data We Collect Through Shopify's API, we collect:

• Store information (domain, theme data, active theme code)

• Usage data (features used, interactions with the app)

• Any content you submit via the chat interface to generate theme changes

We do not collect personal data from your customers.

3. How We Use Your Data We use collected data to:

• Scan your storefront and generate CRO improvement suggestions

• Duplicate and modify your theme on your behalf

• Power the AI chat interface to generate theme code

• Improve our app's performance and features

4. Data Sharing We do not sell your data. We may share data with:

• AI model providers (e.g. OpenAI) solely to process your requests

• Hosting and infrastructure providers necessary to operate the app

All third-party providers are bound by confidentiality agreements.

5. Data Retention We retain your data for as long as your app is installed. Upon uninstallation, your data is deleted within 30 days.

6. Merchant Rights You have the right to:

• Request access to your data

• Request deletion of your data

• Uninstall the app at any time

To exercise these rights, contact us at [support email].

7. Compliance We comply with Shopify's API terms and mandatory webhook requirements, including customer data requests, customer redaction, and shop redaction.

8. Contact If you have any questions about this policy, contact us at success@datablaze.ai.